Why having a name that’s easy to pronounce could propel you up the career ladder

By
Richard Hartley-parkinson

Last updated at 2:00 AM on 10th February 2012

If you wonder why you’re always being passed over for promotion, then there might finally be a solution… change your name.

People with a name that is more easily pronounced have better prospects of climbing the career ladder, a study has found.

This may explain why we have had Dave and Tony as prime ministers, or why Newt and MItt are vying to be candidates for the U.S. presidency.

Psychologists did a series of tests to prove an ‘easy’ name made people ‘form a more positive impression’ of someone.

People with a name that is more easily pronounced have better prospects of climbing the career ladder, a study has found. Pictured, Microsoft legend Bill Gates and Google's Larry Page

People with a name that is more easily pronounced have better prospects of climbing the career ladder, a study has found. Pictured, Microsoft legend Bill Gates and Google's Larry Page

People with a name that is more easily pronounced have better prospects of climbing the career ladder, a study has found. Pictured, Microsoft legend Bill Gates and Google’s Larry Page

In a survey, they found participants preferred names such as Smith and Gant to Colquhon and Farquharson.

By looking through 500 law graduates from the same academic year, they found those with more pronounceable names were also more likely to have attained a more senior position at their firms.

Those with first names and surnames which were easy on the ear were found to have done the best, added the researchers from Melbourne and New York Universities.

Dr Adam Alter, co-author of the study, said it was all down to the
‘fluency’ of the name and how it slips off the tongue – regardless of
its length or how common it is.

The thought process is a ‘hidden bias’ which people might not be aware
of but affects many of our decisions and choices, he told the Journal of
Experimental Social Psychology.

People tend to be attracted to names similar to their own, or recognise people from their own country or background, he added.

Previous research has shown we judge success and even attractiveness on people’s names.

Here’s what other readers have said. Why not add your thoughts,
or debate this issue live on our message boards.

The comments below have not been moderated.

It’s enough to make one throw up or raygurgitate.

Nothing, but nothing, will land you a serious job if you can ‘name drop’ in an interview. I once applied for a job in the City with rather ‘tenuous’ qualifications, but the moment i dropped in the fact that my father worked for an important international organisation in Paris, it simply ‘opened doors’. The fact that I knew ‘B-all’ about the job meant nothing, because I was ‘in’. Two years later, they realised I was incompetent, and I was shown ‘the door’. Even people with brains the size of a planet in City organisations can be fooled into employing someone who doesn’t cut the grade if they are stupid enough. Still, I am making my own way in life – not as well paid as them, but I do okay…

There is a reason my nickname is Hojo, nobody can even say my first or last name.

Sir Greedy Pig is very easy to pronounce. Mr Fatcat. Mr Love Money. Mr Selfish Banker (with a b) etc. – all very easy to pronounce…

Let this be a lesson to all those parents who give their children ridiculous ‘made up’ or otherwise stupid names.

Isaac Hunt, Labour Party leader? Trade Union leader?

For get about uni change your name to lets say! Nigel Facquar Erquart Bunpuncher And your home and dry (Management) Politician at the very least..

Arnold Schwarzenegger, Karolina Kurkova, Selena Gomez, Kara Tointon, Karl Lagerfeld, Christina Aguilera…all mentioned in FEMAIL today. Didn’t do too bad for themselves, did they?

Apparently Denise Van Outen found success after she added the “Van” to her name.

My full name is Patrick fervorden slipperforth, and I’ve been stacking the same shelves at tesco for 16 years. It’s so damn obvious!

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