Yahoo! made news this week when it named longtime Google employee Marissa Mayer as its new CEO. Mayer steps in just two months after Scott Thompson resigned in May.
Mayer was not seen as a candidate for Yahoo’s top spot. Earlier this summer, it was thought that Hulu CEO Jason Kilar and interim CEO Ross Levinsohn were the frontrunners. Mayer was a long-time Google employee who had been with the company since 1999. Now she’ll be charged with the task of resurrecting the beleaguered Internet company. In addition, she’ll be taking on another difficult job — she announced yesterday that she is expecting her first child on Oct. 7.
She will have her work cut out for her at Yahoo, which “is known more these days for its dwindling market share and its succession of failed chief executives than for a commitment to anything beyond stemming its decline,” writes Mashable‘s Chris Taylor.
In an earnings call held Tuesday afternoon, the company indicated that revenues remained flat. Mayer will not only need to reverse the trend from stagnant or declining earnings, she’ll need to remake the image of the company. While yesterday was to be her first day on the job as CEO, she was not present on the 2nd quarter earnings call, which left many questions about the company unanswered.
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How Will Marissa Mayer Affect Yahoo?Image courtesy of Flickr, Magnus Hoij
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