The HTC One vs. the iPhone 4S

COMMENTARY | The HTC One, unveiled this week at Mobile World Conference, isn’t just one smartphone (despite the name). It’s a lineup of three new smartphones, on at least two carriers in the U.S., in different spec ranges and price points.

Visually, the three phones all look different. But there are important similarities “under the hood,” so to speak, and all three are under the same flagship brand, sort of like how Verizon’s Droid brand covers multiple different smartphones.

Here’s how the three compare to the iPhone 4S, both individually and as a brand.

The biggest difference

It’s not how fast the processors are, or how much flash memory each smartphone has. It’s what operating system they’re running, because that does the most to determine what each phone is like.

The HTC One phones will be running Android 4.0 Ice Cream Sandwich, the latest version of Google’s open-source operating system. While the earlier Froyo and Gingerbread versions were extremely bare-bones and utilitarian, Ice Cream Sandwich has a more elegant look and feel to it. Setting the HTC One smartphones apart from other ICS phones is HTC Sense, the latest version designed for Ice Cream Sandwich, with its glossy black Facebook widgets and animated weather.

The iPhone runs Apple‘s proprietary iOS. It’s widely regarded as the easiest and most intuitive smartphone operating system, and it’s what powers the iPad as well. It has far more exclusive games and apps than Android does, and the ones that it has are generally higher quality. It’s somewhat lacking in customization options compared to Android, though.

The biggest similarity

The three HTC One phones are being marketed on the basis of their sound quality (which features Beats Audio) and their cameras. In the case of the HTC One X, it can record 1080p video and take 8 megapixel photos at the same time, and it’s ready to take another photo in under a second, according to HTC’s press release (via Android Police). It and the HTC One S both have a feature where you can hold down the button to keep taking photos continuously, and all three phones use HTC’s ImageSense software.

The iPhone 4S’ camera was also greatly improved over its predecessors, and was heavily promoted at Apple’s launch event. It doesn’t have ImageSense, but it can run iOS-exclusive photo-sharing apps like Instagram.

Design

It’s hard to quantify whether one phone’s looks are “better” than another’s, but the HTC One S comes closest to matching the attention to detail put into Apple’s industrial design. It’s extremely thin for a 4.3-inch phone (it will be the thinnest phone ever on T-Mobile’s network once it’s released), and its Ceramic Metal unibody chassis has been treated to feature a light-to-dark gradient across the back of the case.

Specs

The HTC One X is the closest equivalent to the iPhone 4S, as a top of the line smartphone with a dual-core processor. It has a faster Internet connection, with 4G LTE speeds available on ATT’s network, and it also has an extremely large 4.7 inch screen. A large screen makes it less easily pocketable and usable with one hand, though.

The HTC One V is more like the iPhone 4, spec-wise, than the iPhone 4S, with a 5 megapixel camera and a 1 GHz processor. On the plus side, it’ll probably be closer to the iPhone 4 price-wise as well.

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