Netgear: enterprise storage is easy

Complexities traditionally associated with enterprise storage solutions have nothing to do with the technology, but are rather a man-made issue, according to Netgear.

Netgear’s ReadyData 5200 unified storage product
(Credit: Netgear)

The vendor has just launched its ReadyData 5200 unified storage unit in Australia, designed to provide enterprise-grade storage capabilities to SMB and mid-market customers. The product is made to be affordable and simple to use.

While Netgear doesn’t have a big stake in the enterprise market — it is traditionally an SMB and mid-tier player — its products have found their way into that space.

“We do find our technology being picked up by larger enterprises, because those businesses are like, ‘If the SMB guys get an easier version of this product, why can’t we?’,” Netgear storage product designer, Peter Levett, told ZDNet Australia. He was involved in the development of ReadyData.

Enterprise storage has traditionally been complicated, expensive and hard to use. Levett believes that these complexities are self-inflicted by the enterprise community.

“I’d really like to say this: I think building enterprise storage is easy,” he said. “We could have easily taken the same design efforts — or less — to build enterprise storage.”

Storage technology isn’t at fault here; it’s the people who manage and deploy the solutions complicating the whole process, according to Levett.

“When you build enterprise storage, it’s almost an economical decision — it needs to have this much throughput, this much capacity and so on,” he said. “There’s no energy put into how easy it is for the system administrators to deploy, and there’s a mindset of ‘Oh, we can just train them’, which can take weeks.”

SMBs do not have the same luxury. Often, they cannot sacrifice staff to learn how to operate a new storage system, so products made for this space must be simple to use, affordable and easy to deploy.

Levett was hesitant to criticise enterprise storage vendors, but he did say that while they are good at what they do, they focus strictly on top-tier customers, and generally don’t have to think about making their solutions palatable for everybody.

Having simplified an enterprise product for the SMB market, is Netgear contemplating doing the same for high-end enterprises? After all, its product designer has already made it clear that it is an easy task.

Levett was reticent to provide clues to the vendor’s roadmap, although he did cite the difficulties involved with conducting business with enterprise customers as a big hurdle.

“The way enterprise vendors partner with enterprises is all very complicated,” he said. “From a business perspective and an education perspective, it’s all very involved, and our game is to keep things simple.”

Levett wouldn’t say whether Netgear is currently working on upcoming enterprise storage products.

“We just released the first of our ReadyData family, and we are not known to just release one of anything,” he said. “We will champion this product. It will have a healthy roadmap, and there will be things to come.”

Netgear’s ReadyData 5200 offers features such as unlimited snapshots for block and file data, scalability for up to 60 drives for 180TB of total data capacity, two 10GbE ports and backup software capability with major vendors.

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