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Hard news faces the same kind of extinction as newspapers and magazines, the result of a dramatic death spiral of reporting jobs and ads and the rise of the type of opinion journalism popular two and three centuries ago, according to a new report and analysis.

“Hard news is in danger,” said a new report from the Brookings Institution.

The report detailed a fall-off in advertising revenues and employment and raised the question that without editorial employees filtering the news, credibility will be undermined.

“These trends have left many people wondering who will collect hard news for the general public. While the Internet world has made it possible for everyone to express their opinion widely — whether they know anything or not — it has also confused readers. In the absence of supposedly neutral intermediaries such as reporters, fact-checkers, and editors, readers are having a hard time judging the credibility of what they read,” said the report.

Filling in the hard news gap appears to be more opinion journalism. At a conference to discuss the report, for example, Emma Green, managing editor of TheAtlantic.com, said that the media is shifting to more opinion news. In digital journalism, which is exploding, she said, “there’s a slide that is going on where we’re in a golden age of opinion journalism, and there’s greater analysis, and sort of more interesting analytical gray zone that’s happening in the way that news is presented.”

The sheer numbers of print’s downfall are depressing:

  • There are half as many people reporting on the news than four decades ago, to just over 32,000.
  • Daily newspapers have gone from a high of nearly 1,800 in 1945 to about 400.
  • Circulation per capita has dropped below 15 percent.

TV and radio are still important, but their listeners and viewers have also fallen greatly.

In listicle fashion, the report offered the following conclusion about today’s media:

  1. Print newspapers are dinosaurs;
  2. Hard news is in danger;
  3. Television is still important;
  4. And so is radio;
  5. News is now digital;
  6. Social media allows news (and “news”) to go viral;
  7. For the younger generation, news is delivered through comedy.