French Retailer Wants Rights to Anonymous Logo

Anonymous, the loosely associated hacktivist group, is inherently anti-establishment. Their unofficial logo — a suit without a head — is testament to this.

Now, in perfectly ironic fashion, French company Early Flicker is attempting to trademark both the logo and the accompanying slogan: “Anonymous. We are legion. We do not forgive. We do not forget. Expect us.”

The paperwork was filed earlier this year to the to the Institut National De La Propriété Industrielle (INPI) by Apollinaire Auffret of Early Flicker. The application covers everything from clothing to kitchen utensils, just in case you find yourself in a particularly anarchic mood while cooking dinner.

The iconic image would undoubtedly look cool printed on a t-shirt, but trying to legally attain a logo that represents separation from laws and imposed boundaries seems like an unusual choice — and one that Anonymous will likely take issue with.

What do you think: brilliant marketing move or strange misuse of a logo that’s unofficially spoken for? Let us know in the comments.

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