French cows reared on fine wine

After a rough mix of grapes and water, the cows were allowed wine from Saint-Genies des Mourgues, a Languedoc village near Montpellier renowned for its vineyards.

“The cattle loved what was on the menu and drank it with relish,” said Claude Chaballier, owner of the farm where the experiment started last year.

Referring to the Muscat grape, Mr Chaballier added: “I thought that next time we may try Muscat so as to give the meat a more musky taste.”

Laurent Pourcel, a Michelin-starred chef, is among those enthusing about the ‘luxury meat’ saying: “It has a very special texture – beautiful, marbled and tender, and which caramelises during cooking. All the best Parisien restaurants will take it.”

Japanese Kobe beef, which is made with beer, is currently considered among the best in the world, but the possibility of cows enjoying vintage wine will guarantee an even more luxurious product.

There is a down side, however: the introduction of wine into the feed of the Lunel-Viel cows tripled the cost of their feed, adding up to £80 to the cost of a prime beef cut.

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