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December 5th, 2020 
Awake Goy 
Social media users are savaging large corporations that have taken advantage of Twitter’s year-end “describe the year in a word” prompt to promote themselves, mercilessly tearing into their self-aggrandizing “jokes.”
Twitter spawned a sprawling cringefest with a Thursday tweet asking users to describe “2020 in one word.” Many were eager to take out their frustrations on what has been an unusually awful year for pretty much everyone, but the shared catharsis was spoiled when the big brands got involved – many of which had had quite a good year indeed.
Perhaps trying to be ‘relatable,’ megacorporations like Netflix, Target and YouTube – all of which have made heaps of money amid the Covid-19 pandemic that made 2020 a nightmare for their customers – feigned sympathy.
supercalifragilisticexpialidonewiththisyear
— Target (@Target) December 3, 2020
But most people weren’t buying it.
I know Netflix is not talking after raising their prices and they barely have anything good
— Nathaly Davila (@nat_davila) December 4, 2020
For God sake you can’t say..You get as much business, may be never before..So shut your mouth 🤫
— Syeda 🇵🇰 (@SyedaSays_) December 4, 2020
Other brands didn’t even try to fake emotions, merely touting their own brand name (and getting savaged for that too).
Only 3 to 10 yo kids play roblox
— JC-🇸🇻✈👮🏼 (@JulioCesar_503) December 3, 2020
Don’t order from Uber eats – they pretend to deliver abs don’t so you get no food no refund and they get rich – dodgy company – disgraceful
— lak696969 (@lak12382) December 3, 2020
The cringe only increased when Israel attempted to crack a coronavirus joke.
Politics invariably got involved.
And even Twitter came in for a dragging over the unprecedentedly harsh censorship it has imposed over the course of the year.
With less than a month left until the end of 2020, many are counting down the days until the new year – though others have warned things aren’t going to get better any time soon.
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