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July 6th, 2012 
FAKE NEWS for the Zionist agenda The highlights a unique feature of startups and is made possible by . If you would like to have your startup considered for inclusion, please see the details .
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Quick Pitch: Bombfell sends fashion-challenged gents curated clothing suggestions each month.
Genius Idea: Real live stylists use algorithms and personal opinion (like what color works best with your skin tone) to ensure the best possible fit and style matches for users.
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Calling all gentlemen. Does your wardrobe need an upgrade? The free-to-try website Bombfell wants to turn you into the hottest-looking guy you can be, $69 at a time.
The name is short for “Bombfellow”, which is the male equivalent of a bombshell, according to the company. Those who wish to reach Bombfell status but lack the time and dedication need only create an account—a team of stylists will do the rest.
The concept for came about when friends and former Harvard roomates Bernie Yoo and Jason Kim realized they were relying heavily on outdated wardrobes, and lacked the time and energy to hit the mall.
With the help of Sarah Lee, a fashion-minded stylist, Bombfell was born.
After users create an account, supposedly, the team of stylists makes sure they know everything they need to make you look as good as possible. Each month, users are presented with one curated piece of clothing. If it’s a winner, the item can be purchased for a flat $69.
“Users provide a lot of information about themselves – body shape, skin tone, favorite brands, style preferences and much more,” co-founder Bernie Yoo tells Mashable. “We employ an algorithm on the back-end that suggests clothing recommendations to the stylist.”
A human expert still has control, however. Each item is initially selected through an algorithm; the final decision goes to a stylist. If they don’t think a shirt will look absolutely rad on you, the company says it will be vetoed, algorithm be damned.
“We’re building an experience from the ground up that fully takes advantage of being an online service and leverages data to create a personalized, scalable and affordable service that anyone can enjoy,” says Yoo.
Bombfell carries a number of well-known brands, including Ben Sherman and French Connection.
Would you sign up for Bombfell? Let us know in the comments.
Series Supported by Microsoft BizSpark
The highlights a unique feature of startups and is made possible by , a startup program that gives you three-year access to the latest Microsoft development tools, as well as connecting you to a nationwide network of investors and incubators. There are no upfront costs, so if your business is privately owned, less than three years old, and generates less than U.S.$1 million in annual revenue, you can .
This story originally published on Mashable .
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